January 27, 2025
Melanoma Awareness Month
#GetNaked and Raise Awareness for Melanoma.
#GetNaked2025
The MRF launches its #GetNaked campaign, this Melanoma Awareness Month, and honors the melanoma community, highlights the prevention of cutaneous melanoma and raises awareness and critical funds to support all melanoma patients and their families. You too can help make an impact this May!
We proudly present our 2025 #GetNaked spokesperson, Ian Michael Crumm!
We are pleased to announce the launch of our annual award-winning #GetNaked campaign in recognition of melanoma awareness. Please view the official #GetNaked press release here. All media inquiries should contact marketing@melanoma.org.

Read Ian’s spokesperson testimonial and why he encourages everyone to #GetNaked.
Ian Michael Crumm, celebrity esthetician, key opinion leader, melanoma supporter and advocate will serve as this year’s #GetNaked campaign spokesperson. In this role, Ian will join the MRF’s #GetNaked campaign focused on increasing public health education around the importance of melanoma prevention and early-detection, while highlighting the importance of annual dermatological skin checks.


View Ian’s #GetNaked Billboard.
Heading to New York City this summer? Stop by 1500 Broadway and West 43rd Street to view the #GetNaked Times Square Billboard featuring spokesperson, Ian Michael Crumm, beginning May 1-July 31.
Upcoming MAM Events

Patient Symposia
Engage with topics ranging from melanoma prevention, diagnosis, treatment and survivorship during two hybrid patient symposia held in May:
Saturday, May 10 | 8:30am – 1pm ET
The Ohio State Patient and Caregiver Symposium
Virtual and In-Person
Saturday, May 17 | 8:30am – 3:30pm ET
Virtual and In-Person

Ask the Expert Webinars
Ask the Expert: Understanding Melanoma: Risk Factors, Screening Data and Sun Safety Best Practices
Tuesday, May 20 | 7:00 pm – 8:00 pm ET

Miles For Melanoma – New England
May 10 | New England Miles for Melanoma 5K
Melanoma Awareness Month Corporate Sponsors
Thank you to our corporate sponsors! Their support makes our education, awareness and patient and caregiver support programs possible during Melanoma Awareness Month!






Shop for a Cause with our Melanoma Awareness Month Cause Marketing Partners
We would like to thank our Melanoma Awareness Month cause marketing partners! Review below to see how our partners are giving back to the melanoma community and shop for a great cause!









Just in time for Melanoma Awareness Month!
Here's how our incredible partners are giving back:
May – Givebacks:
- BloqUV: 5% of all purchases in May
- TiZo: 2.5% of all purchases in May
- Glowbar: 5% of all purchases in May
- Veronica Beard: 15% of in-store purchases at their Madison Ave (NYC) location when “melanoma” is mentioned at checkout, May 13–18, 2025
- Cabana Life: 100% of proceeds from the Warrior, Survivor & Protector Collection launching May 15
Year-Round Givebacks:
- Wallaroo Hats: 1% of all purchases year-round
- Sense and Soleil: A portion of every sale supports the MRF, all year long
- Cabana Life: 100% of proceeds from their Meaningful Merch collection year-round

Ways You Can Support This Month
Support the MRF today in mission critical melanoma research, education programming and more by signing up for our new text program or by making a one-time or reoccurring donation online.