January 27, 2025
MRF Brand and Logo Guidelines
Logo Overview
The individual elements of our icon — working and moving as one — represent the forward momentum generated when a community unites behind a common goal.

Primary Logos
The MRF logo should be used consistently and strategically to help strengthen our core values and ensure our brand is recognizable. Always use the official logo assets.
Includes multiple colors in PNG and EPS formats
Note: The area of clear space around the logo should be a minimum of the M in “Melanoma” as shown above.
Access Primary Logos
Primary Usage
Horizontal orientation
Wherever possible, the horizontal logo should be used in order to ensure legibility of the wordmark.

Secondary Usage
Stacked orientation
The stacked logo should only be used when using the horizontal logo would cause the wordmark characters to be too small to be comfortably legible.
Sub-Brands
Includes multiple colors in PNG and EPS formats
Note: No unauthorized sub-brand logos or lockups are permitted. All new logos or lockups must be approved by the Chief Communications & Marketing Officer.
Access Sub-Brand Logos
Breakthrough Consortium (MRFBC)

Cure Ocular Melanoma (CURE OM)

Global Melanoma Coalition

Legacy of Progress Endowment Fund

Miles for Melanoma

VISION Platform
Can’t Find What You Need?
Have a specialty marketing project or a file type not accessible here? Please get in touch with the Marketing team at [email protected]