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News & Press

#GetNaked in Times Square!

We are excited to announce that the MRF’s #GetNaked campaign for melanoma early detection is now being shared in one of the busiest locations in the world – Times Square! Located in the heart of New York City with over 300,000 visitors each day, this is an amazing opportunity to increase melanoma awareness and share the life-saving importance of early detection. We are grateful to our partners at Bristol-Myers Squibb and their generous support to make this opportunity possible. 

This fully animated video message will run multiple times per hour through the end of June. If you live in or are visiting NYC, be sure to check it out at 1500 Broadway!